Digital Playbook Example (Single-Page)
This is an example of what a single-page digital playbook could look like in Flipdeck.
Buying Process
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/1694107071_8928eced5bf26b19237f1a8697341954690.jpg)
It's important our sales reps and channel partners understand the key stages of the buying process.
Ideal Buyers
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/1694105703_763bc4a54e801ed8d26ec6cb635fa02b551.jpg)
Get guidance on likely customers, their needs, and the different buyers involved in the decision to purchase.
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Prospecting
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/AllxOgk3TzFq8edaJ3vBTL1VlIVEBT-metaMTY2OTE2NzQ2NV8yNjkxNjExNGVkYjhlMjQ4MmQwZTYxYTc5ZDE5MTE5OTJlYS5wbmc=-.png)
Learn the customer challenges that make good connecting points for prospecting plus tools and techniques.
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Competition
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/1694105624_118a3929704b9a9a3ce21099acce740053b.gif)
Learn who our competitors are, their strengths & weaknesses and what competitive advantages we offer customers.
Sales Process
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/1694107133_1865774b75b1b4fa9b83fb04d1be882462a.jpg)
Learn the key points at each stage of the sales process.
Quoting / Pricing
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/1694107508_1721f125a5dfe0d4e19231205497b050df1.png)
Understand when to use a standard pricing schedule and how to check for buying group and customer negotiated discounts
Lead Handling / CRM
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/VY6LI7P8HG70tOYVm8J5OOoW4pnFtA-metabGVhZCBoYW5kbGluZy5qcGc=-.jpg)
Everything you need to know about lead routing and how to make use of the CRM.
LEARN MORE - LEADS
LEARN MORE - CRM
Demo
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/gf9M3M432ivHlCBrAb3VlglKjLuDVQ-metaZFVRbUtaTTYzWnBtREpGSXBsUk5mV2pBOVh0eUMyLW1ldGFVMk55WldWdUlGTm9iM1FnTWpBeU15MHdOeTB5T0NCaGRDQXlMakE1TGpReUlGQk5MbkJ1Wnc9PS0ucG5n-.png)
Understand when and how you should give a demo and tips for making it a two-way conversation.
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Closing
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/BnzRfaWiQcEGeZpRltvxxNTQc4Y8aZ-metaQ29weSBvZiBORVcgKDgpLmpwZw==-.jpg)
It's important to take customers smoothly through the closing process into their first experience as a customer of ours.
LEARN MORE - THE CLOSE
LEARN MORE - ONBOARDING
Our Solutions
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/1694107498_1958e906fb0b5f39d91355a88ae0091b93e.gif)
Get familiar with our portfolio and the products and services we offer.
Expand Your Knowledge
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/1694106034_862366e637e1f34c4d11d9d95c8c24b0293.jpg)
Our industry is ever-changing. Commit to continual learning to improve your technical, business, and industry expertise.
Company Overview
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/rCFt0kyMvrZvrEkFJKzCG4Fpt2MloN-metaOTdBOXNQbjlKcXhqMzZhTDY5MW03bXJSb3hmclZ2LW1ldGFaVzUyYjNrdGMyRnNaWE10WTI5dGNHRnVlUzV3Ym1jPS0ucG5n-.png)
Every company has a history, a culture and a reason they do what they do. Being able to articulate that can provide a powerful competitive advantage.
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Marketing Resources
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/1694106066_1958d33a0bc94b6c628a80b1c950382553d.jpg)
Help support our unified brand by using the latest Marketing materials targeted to your customer and their needs.
Success Stories
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/h34vDgceG6UNInYBnttpR6l0ZewxIN-metaMTUzOTc5Nzk2NF94TGN4b0w4YTlJUW5aOVJ5bFNCZzdEYVlzQXBlbGNFcFRKVFZibW5CLmpwZWc=-.jpg)
Reassure your prospects by using closely matched case studies, success stories and customer quotes.
Promotions
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/xCtHOmX0TnQ5rRgyjm0jI95ZHOS6QA-metacHJvbW9zLmpwZw==-.jpg)
Promotions and special buying opportunities are a great reason to recontact customers and prospects.
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Customer Onboarding
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/53ujvmln0kx4hGTnC34QhTqkshFhfg-metaMTY5Mzk1MzcwMl81MTQzZGIxY2Y2NzJhNDlhMDM5NzhmZDdkNTkwMWYzMzg2Zi5qcGVn-.jpg)
It's critical to our brand and for repeat business to achieve a smooth transition from close to customer.
Upgrades / Renewals
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/Kt2x7ckui51ImlCexiQ873nnQxtotD-metadXBncmFkZXMuanBn-.jpg)
Achieving strong upgrades and renewals requires excellent product/service delivery as well as timely communication touch points.
Administration
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/1eGxXhTeova8cwRqBLD7COQ5M5ZuIB-metaYWRtaW5fZm9ybXNfaWNvbi5qcGc=-.jpg)
You play an important role in customer satisfaction and it is helped tremendously by a clean, orderly sales administration process.
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Who to Contact
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/jemiPkkoNXnhMg8p9lqmYmLALH6cn7-metaQ29weSBvZiBORVcgKDcpLmpwZw==-.jpg)
Engage the proper people or departments to address any customer administration issues.
Compensation
![card image](https://s3-us-west-2.amazonaws.com/flipdeck-card-images/jmymZ2ykTYd7rWGY4R0xgV0yjqs7jU-metaQ29weSBvZiBORVcgKDEyKS5naWY=-.gif)
Review the applicable aspects of the current comp plan so you know how your results will be compensated.